______________________________
VP, Product & Developmental Strategy
HQ: Beverly Hills, CA
April 2012 – October 2014
“Empowering the Interactive Consumer.”
• Defined new product features, aligned scope, delegated priorities, established timelines
• Collaborated directly with CEO, COO, CTO, VPs & Art Director to execute big picture projects
• Acted as main product representative for press, sales & client discovery
• Managed team of 20+ people on all product development across business, creative & technical depts
• Key player in pivotal partnerships (Intel, NCR, production companies), vertical leads, client accounts
• Facilitated Product Development through key stages: conception, research, networking/sales demos, partnerships, technical integration, development, production, launch/execution, analytics, marketing
• Oversaw proprietary content management system for quality performance & iterative versions
• Conceptualized prototypes for beta testing & customized demos for partner & client goals
• Directed creative content production of videos, animations, websites, mobile applications & more
• Developed 20+ original interactive TV show concepts & pitches to production partners
• Presented product to press, wrote press releases, generated buzz on social media
• Mediated internal team issues to executives for effective problem solving & managing up
Researched trends, growth and emerging opportunities in the industry to keep ACTV8 ahead of the game. Explored new applications and interactive technologies. Expanded functionalities and features within interactive application interfaces.
______________________________
Social TV Columnist
HQ: Oslo, Norway
2012, 2011
Wrote blogs about Social TV and technologies relevant to broadcast innovation strategies for audience development through engagement. Offered thought leadership and community management.
______________________________
TV Consultant
HQ: Anaheim, CA
2012
Consulted for localized fulfillment strategy on connected TV platforms with synchronized screens and emerging technology initiatives.
______________________________
Project Manager
Greater NYC Area
2012
Conducted research projects on the emerging Connected TV, Social TV and interactive technology sectors to map the shift occurring across the traditional industry landscape.
______________________________
Manager & Personal Assistant
Residential Estate
Westport, CT – 2011, 2010
- Coordinated with daily staff and maintenance in prioritizing demands
- Facilitated efficiency and communication (via Spanish)
- Managed appointments/schedule/shipments
______________________________
Technical Assistant
Editing Suites
Syracuse, NY – 2010, 2009
- Assisted, instructed and trained students
- Solved technical problems across multiple software programs
______________________________
Development/Pre-Production Assistant
Atlas Media Corp.
Manhattan, NY – 2009
- Conducted investigative research while discussing development of show and leads with Producers
- Developed content for Discovery Channel series proposal
- Facilitated casting calls
- PA on location shoots for A & E Biography series
- Talent for Dr.G Medical Examiner dramatization
______________________________
Research/Producer’s Primary Assistant
Little Airplane Productions
Manhattan, NY – 2009
- Engaged in psychological research studies and focus groups with children in efforts to enhance story resonance
- Assisted Producer directly with animation storyboards for children’s television shows
- Communicated with national & international business contacts
______________________________
Production Coordinator
Procter & Gamble Productions/Telenext
Brooklyn, NY
2008
- Facilitated communication between all in house departments for CBS Soap Opera “As the World Turns”
- Compiled call sheets, ratings, scene breakdowns, actor/directors packages, script versions
- Assisted financial records, payroll, departmental budgets and crew scheduling for studio/remote shoots
______________________________
Developmental Programs Director
Syracuse University Greek Student Life
National Panhellenic Council
Syracuse, NY
2009, 2008
- Planned and executed new original programs for twelve sorority chapters on campus
- Promoted positive inter-relations and Panhellenic community engagement
- Consulted with SU events, catering, local sponsors, entertainment and allocated duties to PR committee
