______________________________

VP, Product & Developmental Strategy

HQ: Beverly Hills, CA

April 2012 – October 2014

 

“Empowering the Interactive Consumer.” 

 

• Defined new product features, aligned scope, delegated priorities, established timelines
• Collaborated directly with CEO, COO, CTO, VPs & Art Director to execute big picture projects
• Acted as main product representative for press, sales & client discovery
• Managed team of 20+ people on all product development across business, creative & technical depts
• Key player in pivotal partnerships (Intel, NCR, production companies), vertical leads, client accounts
• Facilitated Product Development through key stages: conception, research, networking/sales demos, partnerships, technical integration, development, production, launch/execution, analytics, marketing
• Oversaw proprietary content management system for quality performance & iterative versions
• Conceptualized prototypes for beta testing & customized demos for partner & client goals
• Directed creative content production of videos, animations, websites, mobile applications & more
• Developed 20+ original interactive TV show concepts & pitches to production partners
• Presented product to press, wrote press releases, generated buzz on social media
• Mediated internal team issues to executives for effective problem solving & managing up

Researched trends, growth and emerging opportunities in the industry to keep ACTV8 ahead of the game. Explored new applications and interactive technologies. Expanded functionalities and features within interactive application interfaces.

______________________________

Social TV Columnist

HQ: Oslo, Norway

2012, 2011

 

 

 

Wrote blogs about Social TV and technologies relevant to broadcast innovation strategies for audience development through engagement. Offered thought leadership and community management.

______________________________

TV Consultant

HQ: Anaheim, CA

2012

 

Consulted for localized fulfillment strategy on connected TV platforms with synchronized screens and emerging technology initiatives.

______________________________

Project Manager

 

Greater NYC Area

2012

 

 

Conducted research projects on the emerging Connected TV, Social TV and interactive technology sectors to map the shift occurring across the traditional industry landscape.

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Manager & Personal Assistant

Residential Estate

Westport, CT – 2011, 2010

 

 

• Coordinated with daily staff and maintenance in prioritizing demands
• Facilitated efficiency and communication (via Spanish)
• Managed appointments/schedule/shipments

______________________________

Technical Assistant

Editing Suites

Syracuse, NY – 2010, 2009

 

• Assisted, instructed and trained students
• Solved technical problems across multiple software programs

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Development/Pre-Production Assistant

Atlas Media Corp.

Manhattan, NY – 2009

 

• Conducted investigative research while discussing development of show and leads with Producers
• Developed content for Discovery Channel series proposal
• Facilitated casting calls
• PA on location shoots for A & E Biography series
• Talent for Dr.G Medical Examiner dramatization

______________________________

Research/Producer’s Primary Assistant

Little Airplane Productions

Manhattan, NY – 2009

 

• Engaged in psychological research studies and focus groups with children in efforts to enhance story resonance
• Assisted Producer directly with animation storyboards for children’s television shows
• Communicated with national & international business contacts

______________________________

Production Coordinator

Procter & Gamble Productions/Telenext

Brooklyn, NY

2008

 

 

• Facilitated communication between all in house departments for CBS Soap Opera “As the World Turns”
• Compiled call sheets, ratings, scene breakdowns, actor/directors packages, script versions
• Assisted financial records, payroll, departmental budgets and crew scheduling for studio/remote shoots

______________________________

Developmental Programs Director

Syracuse University Greek Student Life

National Panhellenic Council

Syracuse, NY

2009, 2008

 

 

• Planned and executed new original programs for twelve sorority chapters on campus
• Promoted positive inter-relations and Panhellenic community engagement
• Consulted with SU events, catering, local sponsors, entertainment and allocated duties to PR committee